Description:

This course on Google Search Ads covers the fundamentals of creating and optimizing ads on the Google Ads platform to reach a targeted audience effectively. You will learn how to set up ad campaigns, select keywords, analyze performance metrics, and make data-driven decisions to improve ad performance.

Key Highlights:

• Creating effective ad campaigns on Google Ads
• Keyword selection and targeting strategies
• Analyzing ad performance metrics
• Optimizing ads for better results

What you will learn:

• Understand Google Ads Platform
  Learn how Google Ads works and how to navigate the platform efficiently.
• Keyword Research and Selection
  Discover how to research and select the right keywords to target your audience.
• Ad Campaign Optimization
  Explore techniques to optimize ad campaigns for maximum performance and ROI.
• Performance Analysis
  Learn how to analyze ad performance metrics and make data-driven decisions.